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Lance DSouza

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Lance DSouza

Lancelot Dsouza is a seasoned marketing strategist and the Chief Marketing Officer at SmartReach.io & dialnote.com. With over 25 years of experience across the BFSI, Digital Media, and SaaS sectors, Lancelot specializes in scaling businesses through data-driven growth marketing, sales development and strategic brand positioning. Before joining SmartReach, he spent almost a decade at the Times Group (Bennett Coleman and Co. Ltd.) as Chief Business Officer - CouponDunia, where he led high-impact initiatives in one of the world's largest media conglomerates. His career is rooted in foundational roles at global institutions including ICICI Bank, Standard Chartered, and Citigroup. Lancelot holds a PGDMM in Marketing from NMIMS, Mumbai, and is a recognized voice on cold outreach automation, customer service, lead generation, and growth marketing.