Email Personalization is pretty much a self-explanatory term. However, email personalization in context with email marketing is the practice of writing emails to your customers or prospects using the data or information you have about them. This information can be…
Congratulations! You just learned to code and got your dream job. But what next? Do you know how to write “good code”? What are the practices that you need to follow? Or how to structure your code base? If you…
B2B Sales Process: Let’s decode it! In B2B sales, the process is everything. It keeps sales teams focused on the end goal i.e. revenue. According to the famous thinker and economist W. Edwards Deming, “If you can’t describe what you…