Best Sales Podcasts – Enhance Your Sales Skills and Strategies
Every seasoned chef continuously learns and experiments with new recipes. Likewise, in sales, the learning curve never really levels off, regardless of your skills or experience. If you don’t learn, you hibernate in that movie-like sleep, where once you wake up, you see that you have a stone-and-bone tool set. In contrast, others have revolutionized tools for generating leads and closing sales.
But wait. Once you look at those people more closely, you notice they use more than just tools. They use groundbreaking sales strategies that are beyond your comprehension.
For that not to happen, we’ve compiled the best podcasts about sales and selling with reviews from those who have them on their playlists. They will keep you updated and prevent you from falling into that hibernation state.
Pick them up for your playlist this year so as not to miss anything.
10 Podcasts on Sales You Shouldn’t Skip in 2024
Building Great Sales Teams
Hosted by Doug Mitchell
What it covers
If you’re a business owner or team leader, you know that everything starts with people who sow the seeds of your sales success. The better you recruit, train, and lead them, the higher revenue they generate.
In general, the podcast revolves around sales team management. Specifically speaking, Doug Mitchell sits with guests to discuss its aspects with all the “nerdiness,” as he puts it.
For example:
Did you know one leadership style doesn’t work the same way in different situations, let alone diverse teams? Or—Are you aware of the so-called “KPI trinity” to watch over your team’s performance?
You’ll hear more insights on growing a powerful team in this podcast about sales leadership.
Why listen to it
Albert Kim, VP of Talent at Checkr, claims this is a give-an-ear-to podcast for every sales manager and business owner alike.
“What really makes it worth listening to is that the speakers always draw distinct interdependence lines between the team leader and sales representatives and visualize them through examples. As Doug Mitchell says, ‘Great leaders build great teams.’ I’d sign under every word here.”
The Sales Questions Show – Brutally Honest Answers
Hosted by Brian Burns
What it covers
Have you got any questions about selling?
It can be any question. Literally. Even if you think it’s silly to ask.
Brian Burns can answer it in a Q&A session format. Simply message it to his LinkedIn profile, www.linkedin.com/in/brianburns, and voila—get a concise answer in one episode under ten minutes (in most cases).
Here are several challenges he has tackled previously:
- Why is cold outreach so hard today?
- How can I stop overusing or misusing words in your sales language?
- How do I get out of a sales slump and crush your number?
- How can I handle rejections in sales?
New episodes (and answers) go live almost daily.
Why listen to it
Derek Pankaew, Founder of Listening.com, shares, “It landed on my playlist right after the Brutal Truth about Sales and Selling, another fantastic podcast on sales from Brian Burns. Yet, The Sales Questions Show is even more interactive because it is two-way communication between the podcast host and the listeners who receive help with solving their concerns and issues as sales reps, from discovering their superpowers to minimizing the CRM madness.”
Uncopyable Women in Sales
Hosted by Kay Miller, aka “Muffler Mama”
What it covers
From the headline alone, you can already guess it’s about female leaders driving change in the intricate sales sphere. They share their stories of wins and failures: what it is like to run a company with predominantly male competitors (e.g., the roofing industry) or how to get up after a devastating mistake.
Besides usual episodes, Kay Miller also records bonus Q&As with guests to collect fun facts about them.
Why listen to it
When asked about the best sales podcasts on her list, Brooke Webber, Head of Marketing at Ninja Patches, said, “I’ve listened to just about every episode of Uncopyable Women in Sales and sipped so much enlightenment and motivation from women who have made phenomenal breakthroughs, often in male-dominated fields. Despite being called ‘uncopyable,’ you can actually copy and apply their tactics and hacks in your professional journey. I already have, and they are super effective.”
The SaaS Sales Performance Podcast
Hosted by Ash Ali and Matt Milligan
What it covers
Are you in B2B SaaS?
If yes, put this sales podcast first among your must-listen-to priorities. Here’s why. It focuses on maximizing B2B sales in SaaS, whereas podcast guests come from different software-as-a-service brands to discuss how they succeeded:
- Canva
- G2
- Zoom
- Vidyard
- SecurityHQ
- SEON
- And others.
Why listen to it
As fairly remarked by Nora Sudduth, Founder & Owner of Nora Sudduth Coaching, you can’t let this podcast pass by if you want to improve your sales performance. “Be ready to chew a solid torrent of information about market expansion, product-led and exponential growth, segmented and qualified sales, etc. But fear not. The podcast hosts and invited experts explain those thoroughly and aim to help you create your sales rulebook based on real-life scenarios and experiences.”
The Sales Transformation Podcast
Hosted by Kevin Warner
What it covers
Throughout 750 episodes and counting, Kevin Warner has adhered to a clear-cut mission in his podcast about sales: to introduce you to everything that brings incredible transformative power to the selling process.
Remarkably, special shout-outs always go to technologies in sales, such as advanced CRMs or AI-driven solutions.
Why listen to it
In the words of Roman Zrazhevskiy, Founder & CEO at MIRA Safety, it’s one of the greatest podcasts for salespeople because it helps overcome the fear of transformation. He says, “It strikes me that many sales leaders still regard transformation as drastic and apprehensive. However, this podcast demonstrates that it’s not and that baby steps matter. While beginning with tiny modifications, you observe a mild, cumulative effect and feel more secure without unexpected, often unpleasant, situations. Remember: one step at a time.”
The Sales History Podcast
Hosted by Todd Caponi
What it covers
“Cold calling is dead.”
“Email is dead.”
“The role of SDR (sales development representative) is dead.”
Such phrases are probably as recognizable to you as your favorite song. But when were these sales practices born, and isn’t it too soon for them to die?
In this podcast on sales and selling, you’ll go back in time and reach the starting point. You’ll hear historical lessons drawn from the 1900s, 1800s, 1700s, and even earlier, and get immersed in the atmosphere with the retro music used in episodes.
Why listen to it
Chris Aubeeluck, Head of Sales and Marketing at Osbornes Law, finds this sales podcast handy for sales representatives and managers from the retrospective viewpoint:
“You can’t build the future of sales without knowing its past—digging out its deepest roots like the origins of variable compensation or the history of honesty and transparency in sales. By the way, I’d also recommend reading Todd Caponi’s books on this matter. Both are great. These are The Transparent Sales Leader and The Transparency Sale.”
How to Sell Online
Hosted by Alison J. Prince
What it covers
Are you looking to scale your eCommerce sales?
The solutions are right under your nose or, better to say, near your ear.
This sales podcast is full of roadmaps to online selling success like these:
- From $2K/month to $3M/year
- Over $250,000/month with white-labeling
- $10,000 in one giveaway
- From $0 to $150,000 without a niche
- $64,000 in one day while working with influencers
Besides, Alison Prince and her podcast guests analyze obstacles and flops, too.
For example:
The good, the ugly, and the mistakes of organizing an event that cost $100K.
Why listen to it
How to Sell Online is among the top-rated sales podcasts by Jeffrey Zhou, CEO and Founder of Fig Loans. He says, “I enjoy Alison’s show because it’s far from hazy discussions about financial freedom when selling online. She invites guests to talk about concrete numbers, online sales over a certain timeframe, and analyze what exactly drove or broke them.”
Cold Email Outreach
Hosted by Jack Reamer and Jeremy Chatelaine
What it covers
Yes, cold emails work, and yes, they convert. The podcast hosts prove that very well by interviewing those who actually write them and, based on their experiences, answer the following:
- How do I build a prospect list and “pre-heat” it to shorten the sales cycle?
- How many emails can I send per day?
- Why do my messages go to spam?
- Can ChatGPT type my email instead of me?
No more spoilers. You’ll hear everything yourself. Each episode is a masterclass on cold emails.
Why listen to it
Morgan Taylor, Co-Founder of Jolly SEO, believes every sales rep who struggles with cold email campaigns (who doesn’t?!) should tune in to this one.
“As someone who knows how painful cold email outreach can be, I’d say this podcast is an endless reservoir of actionable suggestions and techniques that hit and win. Whether you put in long hours on personalization, CTAs, storytelling, or anything else in your cold emails, Jack and Jeremy tackle it all in minutes.”
Sell Like You
Hosted by Harriet Mellor
What it covers
Are you ready to rethink your strategy and sell like you, not like someone else, ditching clichés and older-than-dirt methods?
Harriet Mellor, a business coach and entrepreneur, will teach you how to do that in her weekly podcast for sales professionals.
For example:
You’ll revisit your LinkedIn outreach in several episodes to convert more leads on the platform. In others, you’ll review your email sales pitches to discover that some may look outdated, nearly as old as fossils from yesteryears.
Overall, the podcast’s topics are diverse and relevant to every modern salesperson.
Why listen to it
Gary Hemming, Owner & Finance Director at ABC Finance, affirms, “Sell Like You will totally reframe your mindset. If you’re sick and tired of banal and timeworn tactics put on repeat in sales conversations, you must definitely listen to it.
Although most podcasts follow the interview-only format, Harriet Mellor uses it rarely. She typically goes solo, sharing different cases from her experience in sales.”
The AI for Sales Podcast
Hosted by Chad Burmeister
What it covers
It’s as plain as day that artificial intelligence is the ultimate heavyweight champion of technological innovations in sales. If you’re after those, listen to one of the best sales podcasts that illustrates AI’s revolutionary potential through the use cases:
- AI for hiring
- AI for lead generation (mainly chatbots)
- AI for cybersecurity
- AI for content creation
- AI for communication and training
- AI for data analysis, etc.
Why listen to it
Jonathan Feniak, General Counsel at LLC Attorney, recommends this podcast to sales teams that have already incorporated AI solutions into their processes or are planning to do so.
“Every episode mentions strategic ways of using artificial intelligence for better and faster sales. However, the utmost advantage of this podcast is that it pays particular attention to AI ethics. Many specialists emphasize the urgent demand for ethical guardrails and regulations to deploy AI in sales within legal and moral boundaries.”
Stay Tuned and Explore More with SmartReach.io
These were the most recommended sales podcasts every salesperson should listen to in 2024. After adding those to your playlist, come back for more listicles, case studies, and sales guides from the SmartReach team.
You can do one more thing while you’re still here and haven’t switched tabs. Schedule a demo and see how SmartReach can rev up your sales engagement efforts, driving a true revolution in your workflows. Intrigued?
