Upasana

Upasana

How to write business collaboration emails for B2B?

How to write business collaboration emails for B2B?

With various modes of communication being used, 99% of professionals check their emails daily, and 90% check their email thrice a day. So, sending emails is still one of the most effective and efficient ways of reaching out to prospects…

Why Do Emails Bounce | How To Lower Email Bounce Rate?

Why Do Emails Bounce, and How To Lower Email Bounce Rate?

You hit send on an important email campaign, confident your message will reach 100 prospects. Hours later, you check your inbox and find 15 bounce-back notifications. Your carefully crafted emails never made it. What went wrong? Email bounces are frustrating,…

6 Best LinkedIn Prospecting Strategies 

6 Best LinkedIn Prospecting Strategies 

Introduction LinkedIn is an ocean of opportunities for B2B Sales. It has more than 800 million making it an effective platform for capturing leads. There are two types of professionals on LinkedIn. The first type of professionals seeks problem-solving solutions,…

How to Increase Email Open Rate for Cold Email Outreach?

How to Increase Email Open Rate for Cold Email Outreach?

Email open rate is one of the important metrics which determines the success of a campaign. A good email open rate would be somewhere between 25-38% as per the industry standard. Around 73% of millennials prefer to be contacted through…

Importance of Using GIFs in Sales & Marketing Emails 

Emails are one of the best forms of content for sales conversion and inserting a GIF in your emails can make it even more interesting and engaging. Emails can be sent to your customers/prospects from a marketing or sales automation…

Best Outreach Competitors & Alternatives

Top 7 Outreach Alternatives & Competitors

Don’t want to break your bank for scaling up your sales outreach? There are so many Outreach competitors that can help you reach your target audience and grow your business that too on budget. You see the primary goal of…