10 Voicemail Drop Strategies to Get Callbacks
Voicemail drops don’t get callbacks because most reps do them wrong.
They sound desperate.
They sound scripted.
They sound… boring.
You want a callback?
Then leave a message that creates urgency, builds curiosity, and makes it impossible for the prospect to ignore you.
In this article, I’ll give you 10 strategies to leave a voicemail drop to get call backs from the prospects.
First thing first.
What is a voicemail drop?
A voicemail drop is a pre-recorded message that is delivered directly to a recipient’s voicemail inbox without their phone ringing. This is a common strategy used in sales, lead nurturing, and customer engagement campaigns.
It has some unique advantages that make it a perfect strategy for outbound campaigns such as –
- Sales reps can pitch more prospects in less time.
- Voicemail drops are more likely to be heard than cold calls.
- Voicemail drops can be customized for different prospect segments.
- Because the phone doesn’t ring, recipients can listen to messages at their convenience making it a less intrusive outreach method.
How to leave voicemail drops that get callbacks?
Now let’s see some of the strategies that you can use to drop your voicemails which will get you callbacks from the prospects.
1. Craft a clear and concise message
Your voicemail should be short, engaging, and to the point.
Ideally, keep it between 20-30 seconds.
Avoid long-winded introductions and get straight to the value proposition.
Use a confident and friendly tone to make your message stand out.
2. Personalize the voicemail
People are more likely to respond when they feel the message is meant specifically for them.
Voicemail personalization can include:
- Using the prospect’s name.
- Referencing a past interaction, purchase, or inquiry.
- Mentioning a relevant pain point or solution tailored to their business or needs.
Example:
“Hi [Name], this is [Your Name] from [Company]. I noticed you recently downloaded our [resource] and wanted to share a quick tip on how to get the most value from it. Give me a call at [Phone Number], and we can discuss more about it.”
3. Segment your call list for better results
Segment your call list for personalized voicemails and follow-ups.
Divide your calling list based on factors like past interactions, industry, or interest level.
For example:
- Cold prospects → Keep it brief and intriguing to create curiosity.
- Warm leads → Reference past conversations or expressed interest.
- Existing customers → Provide updates or exclusive offers to maintain engagement.
4. Clearly state the value of calling back
Avoid vague requests like, “Call me back when you have a moment.”
Instead, make it clear what’s in it for them.
Examples #1
“I have a quick solution that could help you save 20% on your [business expense]. Let’s chat—call me at [Phone Number].”
OR
Example #2
“I have a new strategy that has been increasing conversions for businesses like yours by 30%. Let’s discuss—give me a ring.”
5. Use Pre-tested voicemail templates
Having multiple voicemail templates ready for multiple use-cases and customer segments saves time and ensures consistency.
It also makes sure you deliver the sales pitch effectively to the prospects even if they don’t pick up your call.
We have discussed more about voicemail scripts in one of our articles. It consists of the best practices of voicemails and different templates for multiple use cases.
Check out: 37 Professional Voicemail Greetings for Every Situatio
6. Create a sense of urgency (Without sounding pushy)
Encourage quick responses with subtle urgency techniques, such as:
“Spots are filling up fast, and I’d love to get you in before the deadline.”
“I’m only reaching out to a select few businesses with this opportunity. Let’s talk today.”
7. Use a friendly, conversational tone
A voicedrop should sound natural, not scripted or robotic.
A great trick is to smile while recording—this naturally makes your voice sound more engaging and warm.
Avoid sounding monotone or rushed.
8. End with a clear call to action
A voicemail without a next step is a wasted opportunity.
Make sure to add a clear CTA at the end of every voicemail drop you leave for the prospects
Examples ⤵️
“Give me a quick call back at [Phone Number]. Looking forward to your thoughts!”
“Shoot me a text if a call isn’t convenient—either way, I’d love to hear from you.”
“Check out the link I sent, then call me so we can discuss next steps.”
9. Use multiple voicemail follow-ups
Sending one voicemail to the prospects isn’t always enough.
Studies show that 80% of sales require at least five follow-ups before closing a deal.
Space out your voicemail drops over several days and mix them with other channels such as emails or LinkedIn message follow-ups to stay on the prospect’s radar without being pushy.
Change the messaging slightly with each follow-up to add new value or insights, making it clear why calling back is worth their time.
10. Test and optimize your voicemail strategy
Record multiple versions of your message and A/B test them to see which gets the highest response rates.
Track metrics such as –
- Callback percentage
- Response type (call, text, email)
- Engagement timing (which times/days work best)
By working on your approach, you can continuously improve your voicemail drop effectiveness and maximize your callback rates.
Leave powerful voicemail drops using SmarReach.io
SmartReach.io offers PowerCaller an AI-enabled outbound dialer built for simplifying cold calling outreach for sales teams.
One of its standout features is the voicemail drop, which allows sales reps to leave pre-recorded voicemail messages when a call goes unanswered.
Instead of manually repeating the same voicemail for every call, reps can simply drop a pre-recorded message, ensuring consistency and saving valuable time.
You can access the voicemail drop feature from the Dialer section or directly within a campaign’s Settings.
Simply upload your 2 sample voicemail drop message and select it as the default drop option.
This will help in the process for handling missed calls and improving response rates.
It also has other pretty useful calling features that you can check out.
Using SmartReach.io, sales teams can maximize their efficiency and boost callbacks rates with automated voicemail drops.
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