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  • Upasana
  • August 2, 2024
  • Sales Development

6 Best LinkedIn Prospecting Strategies 

6 Best LinkedIn Prospecting Strategies 

Introduction LinkedIn is an ocean of opportunities for B2B Sales. It has more than 800 million making it an effective platform for capturing leads. There are two types of professionals on LinkedIn. The first type of professionals seeks problem-solving solutions,…

Read More6 Best LinkedIn Prospecting Strategies 
  • Lance D'Souza
  • July 24, 2024
  • Sales Leader

Why your Leads are not Converting to Paid Customers? Ways to Increase Conversions

Leads Not Converting to Paid Customers? Key Strategies to Increase Conversions

Leads not converting into paying customers is a good problem to have. Lets see how this could be addressed Finding prospects and pitching them your product or service is half a step done. The ultimate goal of every sales development…

Read MoreWhy your Leads are not Converting to Paid Customers? Ways to Increase Conversions
  • Upasana
  • December 10, 2025
  • Sales Development

How to Reduce Email Bounce Rate for Cold Email Outreach?

How to Reduce Email Bounce Rate
Reduce email bounce rate below 2% with 10 proven tactics: list hygiene, email verification, warm-up strategies & SmartReach features.
Read MoreHow to Reduce Email Bounce Rate for Cold Email Outreach?
  • Upasana
  • July 29, 2025
  • Sales Development

How to Increase Email Open Rate for Cold Email Outreach?

How to Increase Email Open Rate for Cold Email Outreach?

Email open rate is one of the important metrics which determines the success of a campaign. A good email open rate would be somewhere between 25-38% as per the industry standard. Around 73% of millennials prefer to be contacted through…

Read MoreHow to Increase Email Open Rate for Cold Email Outreach?
  • Lance D'Souza
  • January 10, 2025
  • Sales Leader

Importance of Sales Development and the Role of an SDR In It

Sales Development - Why Is It Important? What Role Do SDRs Play In It? 

So finally you’ve reached this article! Most likely you have been trying to learn more about sales development and the role SDRs play. In Web 2.0, post the dot-com bubble, businesses got access to unlimited sources of knowledge and intelligence.…

Read MoreImportance of Sales Development and the Role of an SDR In It
  • Upasana
  • December 8, 2025
  • Sales Development

Email Open Rate: What It Is, How to Calculate & Benchmarks

Do Email Open Rates Matter More Than Others?
Learn what email open rate is, how to calculate it, and industry benchmarks. Get actionable tips to improve your email marketing ROI. Read now.
Read MoreEmail Open Rate: What It Is, How to Calculate & Benchmarks
  • Upasana
  • December 22, 2025
  • Curiosity Corner

Black Friday 2025 Deals For Software (SaaS) Tools

Black friday deals
Discover the best Black Friday deals on top SaaS tools! Save big with exclusive discounts on software for marketing, sales, productivity, and more.
Read MoreBlack Friday 2025 Deals For Software (SaaS) Tools
  • Akhilesh
  • July 30, 2024
  • Sales Development

Why are Your Emails Going to the Spam Folder?

Why Are My Emails Going To Spam? - How It Works?

Most often we get customers who complain that their emails are going to the spam folder. Even a simple “Hi” to a known contact ends up in spam mail. They often ask us, why are their emails going to the…

Read MoreWhy are Your Emails Going to the Spam Folder?
  • Upasana
  • June 26, 2025
  • Sales Development

Importance of Using GIFs in Sales & Marketing Emails 

Emails are one of the best forms of content for sales conversion and inserting a GIF in your emails can make it even more interesting and engaging. Emails can be sent to your customers/prospects from a marketing or sales automation…

Read MoreImportance of Using GIFs in Sales & Marketing Emails 
  • Lance D'Souza
  • October 11, 2025
  • Sales Development

How To Handle Rejection in Sales? 8 Tips Sales Reps Should Try

How To Handle Rejection in Sales

In the sales world, rejection is a reality we can’t escape.  It’s that feeling you get when your efforts are turned down. This feeling makes even experienced sales reps doubt themselves and sometimes think about quitting. A sales rejection is…

Read MoreHow To Handle Rejection in Sales? 8 Tips Sales Reps Should Try
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