Marketing Email Templates

Marketing emails are one of the most powerful tools for engaging prospects, nurturing leads, and driving conversions. But let’s be real—no one likes receiving emails that feel like spam. A great marketing email should be relevant, engaging, and action-driven.

Whether you’re promoting a product, announcing a special offer, or nurturing leads with valuable insights, the key is to make your emails stand out in a crowded inbox. The right message, sent to the right audience at the right time, can drive real results for your business.

In this section, we shall be covering the following categories:

❇️ Partnership

❇️ Influencer collaboration

Partnership email template

Subject: Would love to feature {{company}} in SmartReach’s guide

Hey {{first_name}},

I’m Upasana from SmartReach, and I’m currently putting together a guide on crafting the perfect subject lines for cold outreach. I’d love to feature {{company}} in the guide!

If you’ve run cold email campaigns and have a subject line that performed exceptionally well, I’d be thrilled if you could share it with us through this quick form.

Your insights would be a fantastic addition to our best practices section, and I’d happily include a backlink to your website.

If you have any questions or know someone else at {{company}} who I should reach out to about this, feel free to let me know.

Wishing you an amazing day!

Best,
Upasana

Subject: Would love to feature {{company}} in SmartReach’s guide

Hey {{first_name}},

I’m Upasana from SmartReach, and I’m currently putting together a guide on crafting the perfect subject lines for cold outreach. I’d love to feature {{company}} in the guide!

If you’ve run cold email campaigns and have a subject line that performed exceptionally well, I’d be thrilled if you could share it with us through this quick form.

Your insights would be a fantastic addition to our best practices section, and I’d happily include a backlink to your website.

If you have any questions or know someone else at {{company}} who I should reach out to about this, feel free to let me know.

Wishing you an amazing day!

Best,
Upasana

Subject: Would love to be a guest on your podcast

Hey {{first_name}},

I’m a HUGE fan of your podcast! I especially enjoyed {{episode}} because {{specific takeaway or comment}}. You always deliver incredible insights, which is why I’m reaching out—I’d love the opportunity to be a guest on your show.

Here’s a little about me: {{Brief intro about your expertise, achievements, and why you’d add value as a guest. Include a link to your about page or website for more context.}}

(Optional) To give you a sense of my style on the mic, here are a few podcasts I’ve appeared on recently:

{{Podcast link}}

Whether we collaborate or not, I’m looking forward to your next episode. Keep up the amazing work!

Cheers,
{{Signature}}

Subject: Would love to be a guest on your podcast

Hey {{first_name}},

I’m a HUGE fan of your podcast! I especially enjoyed {{episode}} because {{specific takeaway or comment}}. You always deliver incredible insights, which is why I’m reaching out—I’d love the opportunity to be a guest on your show.

Here’s a little about me: {{Brief intro about your expertise, achievements, and why you’d add value as a guest. Include a link to your about page or website for more context.}}

(Optional) To give you a sense of my style on the mic, here are a few podcasts I’ve appeared on recently:

{{Podcast link}}

Whether we collaborate or not, I’m looking forward to your next episode. Keep up the amazing work!

Cheers,
{{Signature}}

Subject: Showcase {{company}} to over 730k+ potential customers

Hey {{first_name}},

I’ve been hearing incredible things about {{company}} recently and couldn’t resist reaching out!

At {{your_company}}, we’re curating a select group of standout products to feature in October, and we’d love to spotlight {{company}} to our audience of 730,000+ potential customers.

When we surveyed our community, they showed overwhelming interest in a product like yours—they’re eager to become lifetime {{company}} customers!

You can check out more about our reach, audience, and past collaborations here: {insert URL}

Let’s make this happen! Drop me an email by the 30th, and we’ll take it from there.

Cheers,
{{Your Name}}

Subject: Showcase {{company}} to over 730k+ potential customers

Hey {{first_name}},

I’ve been hearing incredible things about {{company}} recently and couldn’t resist reaching out!

At {{your_company}}, we’re curating a select group of standout products to feature in October, and we’d love to spotlight {{company}} to our audience of 730,000+ potential customers.

When we surveyed our community, they showed overwhelming interest in a product like yours—they’re eager to become lifetime {{company}} customers!

You can check out more about our reach, audience, and past collaborations here: {insert URL}

Let’s make this happen! Drop me an email by the 30th, and we’ll take it from there.

Cheers,
{{Your Name}}

Subject: Seeking your insights for an article

Hi {{first_name}},

Thanks for connecting with me on LinkedIn! Your impressive journey from salesperson to sales director in just five years caught my attention. I’m sure you have some incredible advice to share.

While reading through your testimonials, one theme stood out: your people-first approach. It’s inspiring how your colleagues highlight your willingness to prioritize listening to your frontline sales team’s concerns and ideas.

Would you be open to contributing your thoughts to an article I’m writing on this topic?

Your perspective would add immense value to the piece.

Looking forward to hearing from you!

Best regards,
{{your name}}

Subject: Seeking your insights for an article

Hi {{first_name}},

Thanks for connecting with me on LinkedIn! Your impressive journey from salesperson to sales director in just five years caught my attention. I’m sure you have some incredible advice to share.

While reading through your testimonials, one theme stood out: your people-first approach. It’s inspiring how your colleagues highlight your willingness to prioritize listening to your frontline sales team’s concerns and ideas.

Would you be open to contributing your thoughts to an article I’m writing on this topic? 

Your perspective would add immense value to the piece.

Looking forward to hearing from you!

Best regards,
{{your name}}

Subject: Potential affiliate partnership

Hi {{first_name}},

I came across {{company}} and it looks really interesting! We’d love to explore the possibility of reviewing and promoting it across our websites.

We’re a {describe your company and audience, citing traffic numbers and demographics}. Some of our top sites include {Site 1} and {Site 2}.

If you could send us a sample of your product, we’d be happy to write a review.
Here’s an example of a review we’ve previously written: {link to review article}.

This could be a great starting point for promoting your products on our platforms.

Looking forward to hearing your thoughts!

Thanks,
{Your Name}

Subject: Potential Affiliate partnership

Hi {{first_name}},

I came across {{company}} and it looks really interesting! We’d love to explore the possibility of reviewing and promoting it across our websites.

We’re a {describe your company and audience, citing traffic numbers and demographics}. Some of our top sites include {Site 1} and {Site 2}.

If you could send us a sample of your product, we’d be happy to write a review. 
Here’s an example of a review we’ve previously written: {link to review article}.

This could be a great starting point for promoting your products on our platforms.

Looking forward to hearing your thoughts!

Thanks,
{Your Name}

Subject: Partnership Opportunity with {{company_name}}

Hey {{first_name}},

I’m {{your_name}}, the owner of {{company_name}}.

We’ve built strong traffic sources through {discuss your traffic sources}, such as:
Example 1
Example 2
Example 3

These sources drive high volumes of visitors, and we believe we can generate significant sales for your products. We’ve had great success with similar products and would be happy to share the traffic and revenue numbers if you’re interested.

We’d like to propose a partnership where we:

Continue promoting and listing your products, further showcasing them throughout our site.

At the end of each month, we’ll send you a report showing the sales generated from our promotions.

You’ll compensate us with an additional commission (TBD) for each sale driven by our efforts.

This partnership will incentivize us to ramp up our promotion efforts, and it benefits your brand as we actively market your products, driving organic sales through Amazon.

We’d be happy to share a report showing how this would work and discuss the details further.

Looking forward to hearing from you,
{{your name}}

Subject: Partnership Opportunity with {{company_name}}

Hey {{first_name}},

I’m {{your_name}}, the owner of {{company_name}}.

We’ve built strong traffic sources through {discuss your traffic sources}, such as:
Example 1
Example 2
Example 3

These sources drive high volumes of visitors, and we believe we can generate significant sales for your products. We’ve had great success with similar products and would be happy to share the traffic and revenue numbers if you’re interested.

We’d like to propose a partnership where we:

Continue promoting and listing your products, further showcasing them throughout our site.

At the end of each month, we’ll send you a report showing the sales generated from our promotions.

You’ll compensate us with an additional commission (TBD) for each sale driven by our efforts.

This partnership will incentivize us to ramp up our promotion efforts, and it benefits your brand as we actively market your products, driving organic sales through Amazon.

We’d be happy to share a report showing how this would work and discuss the details further.

Looking forward to hearing from you,
{{your name}}

Subject: Join our referral program

Hey {{first_name}},

{{name}} here from {{company}}, a highly-rated alternative to {{competitor}}.

I came across one of your posts promoting {{X}} and thought you’d be a great fit for our referral program to help spread the word about {{company}}.

We’re already partnering with the likes of {{example 1}} and {{example 2}}, who generate 4-figure revenues through our program.

By signing up and promoting {{company}}, you’ll earn:
– 20% recurring and scalable commissions for life
– Bonus rewards (currently, you can earn an extra $150 as a fast-start bonus)
– Ready-made resources to promote us effectively (banners, newsletter templates, guides, and more)
– SEO support from our content team
– A dedicated Account Manager (that’s me!)

Ready to start earning? Join here: {{link}}

Feel free to reach out if you have any questions. You can also find me on LinkedIn! 🙂

Cheers,
{{name}}

Subject: Join our referral program

Hey {{first_name}},

{{name}} here from {{company}}, a highly-rated alternative to {{competitor}}.

I came across one of your posts promoting {{X}} and thought you’d be a great fit for our referral program to help spread the word about {{company}}.

We’re already partnering with the likes of {{example 1}} and {{example 2}}, who generate 4-figure revenues through our program.

By signing up and promoting {{company}}, you’ll earn:
– 20% recurring and scalable commissions for life
– Bonus rewards (currently, you can earn an extra $150 as a fast-start bonus)
– Ready-made resources to promote us effectively (banners, newsletter templates, guides, and more)
– SEO support from our content team
– A dedicated Account Manager (that’s me!)

Ready to start earning? Join here: {{link}}

Feel free to reach out if you have any questions. You can also find me on LinkedIn! :)

Cheers,
{{name}}

Influencer collaboration email template

Subject: Review our {{Product/Service}}

Hi {{first_name}},

I’m {{your name}} from {{your company}}. I’ve been following your {{relevant content}}, and I’m genuinely impressed by all you’ve accomplished at {{company}}.

I wanted to reach out because I believe our {{product/service}} would resonate with your audience.

Would you be open to testing and reviewing it? I’d be happy to provide a free sample for you to try, along with three additional ones to give away to your audience.

Let me know if you’re interested, and I’d be glad to share more details.

Thanks so much for your time!

Best regards,
{{Signature}}

Subject: Review our {{Product/Service}}

Hi {{first_name}},

I’m {{your name}} from {{your company}}. I’ve been following your {{relevant content}}, and I’m genuinely impressed by all you’ve accomplished at {{company}}.

I wanted to reach out because I believe our {{product/service}} would resonate with your audience.

Would you be open to testing and reviewing it? I’d be happy to provide a free sample for you to try, along with three additional ones to give away to your audience.

Let me know if you’re interested, and I’d be glad to share more details.

Thanks so much for your time!

Best regards,
{{Signature}}

Subject: Would love your feedback on my podcast

Hey {{first_name}},

I noticed your keen interest in {{topic}}—you seem to be quite the expert!

I recently released a podcast episode on {{topic}}, and I’d truly value your thoughts:
{{URL}}

It’s a quick listen, only {{X}} minutes. If you have a moment, I’d really appreciate it if you could share your feedback or leave a comment.

Thanks so much, and keep up the amazing work!

Cheers,
{{Signature}}

Subject: Would love your feedback on my podcast

Hey {{first_name}},

I noticed your keen interest in {{topic}}—you seem to be quite the expert!

I recently released a podcast episode on {{topic}}, and I’d truly value your thoughts:
{{URL}}

It’s a quick listen, only {{X}} minutes. If you have a moment, I’d really appreciate it if you could share your feedback or leave a comment.

Thanks so much, and keep up the amazing work!

Cheers,
{{Signature}}

Subject: Review ideas for your consideration

Hi {{first_name}},

I’m {{your_name}} from {{your_company}}, and I’ve been impressed with the articles you’ve published on {{website}}. Your content is outstanding, and I believe your audience would find great value in learning about some of our products.

{{your_company}} is a renowned brand in the {{cold outreach}} space, with over 8 years of dedication to creating top-tier SAAS products. I’d love to introduce two of our most popular platforms:

SmartReach.io
{{Feature 1}}
{{Feature 2}}
{{Feature 3}}
{{Feature 4}}
{{Feature 5}}

ProspectDaddy.com
{{Feature 1}}
{{Feature 2}}
{{Feature 3}}
{{Feature 4}}
{{Feature 5}}

If these platforms align with your content, I’d be happy to provide samples for review. You can also explore more of our offerings {here}(insert link).

Feel free to reach out with any questions or ideas—I’d love to collaborate!

Looking forward to hearing from you.

Best regards,
{{Your Name}}

Subject: Review ideas for your consideration

Hi {{first_name}},

I’m {{your_name}} from {{your_company}}, and I’ve been impressed with the articles you’ve published on {{website}}. Your content is outstanding, and I believe your audience would find great value in learning about some of our products.

{{your_company}} is a renowned brand in the {{cold outreach}} space, with over 8 years of dedication to creating top-tier SAAS products. I’d love to introduce two of our most popular platforms:

SmartReach.io
{{Feature 1}}
{{Feature 2}}
{{Feature 3}}
{{Feature 4}}
{{Feature 5}}

ProspectDaddy.com
{{Feature 1}}
{{Feature 2}}
{{Feature 3}}
{{Feature 4}}
{{Feature 5}}

If these platforms align with your content, I’d be happy to provide samples for review. You can also explore more of our offerings {here}(insert link).

Feel free to reach out with any questions or ideas—I’d love to collaborate!

Looking forward to hearing from you.

Best regards,
{{Your Name}}

Subject: Feature opportunity on my blog

Hi {{first_name}},

I’ve been following {{company}} for a while now, and I’m truly impressed by what you’ve achieved over the past couple of years.

I’m currently working on a blog post about {{topic of the blog post}}, focusing on insights from professionals like you who’ve navigated this journey firsthand. The piece will be published on my blog {{optional—mention readership or audience if relevant}}, and I’d love to include your perspective.

Would you be open to providing a brief quote? Here’s the question I’d love your take on:
{{Relevant question/challenge that allows them to showcase their expertise}}

How do you typically approach this challenge or advise others on overcoming it?

Your input would add tremendous value to the article. Thanks so much for considering!

Looking forward to hearing from you.

Best regards,
{{Your Name}}

Subject: Feature opportunity on my blog

Hi {{first_name}},

I’ve been following {{company}} for a while now, and I’m truly impressed by what you’ve achieved over the past couple of years.

I’m currently working on a blog post about {{topic of the blog post}}, focusing on insights from professionals like you who’ve navigated this journey firsthand. The piece will be published on my blog {{optional—mention readership or audience if relevant}}, and I’d love to include your perspective.

Would you be open to providing a brief quote? Here’s the question I’d love your take on:
{{Relevant question/challenge that allows them to showcase their expertise}}

How do you typically approach this challenge or advise others on overcoming it?

Your input would add tremendous value to the article. Thanks so much for considering!

Looking forward to hearing from you.

Best regards,
{{Your Name}}

Subject: Your insights for a feature on {{Topic}}

Hi {{first_name}},

I’m reaching out on behalf of {{Your_founder}}, who has identified you as one of the top CRO experts we’d love to feature in an upcoming article on {{website.com}}

We’re working on a comprehensive piece about the best split-testing tools available, and it would be fantastic to include your insights. If you’re interested, I’d appreciate your thoughts on the following questions (short responses are perfect):
– Question 1?
– Question 2?
– Question 3?

Thank you for considering this. Your expertise would add incredible value to the article.

Looking forward to your response!

Best regards,
{{Your Name}}

Subject: Your insights for a feature on {{Topic}}

Hi {{first_name}},

I’m reaching out on behalf of {{Your_founder}}, who has identified you as one of the top CRO experts we’d love to feature in an upcoming article on {{website.com}}

We’re working on a comprehensive piece about the best split-testing tools available, and it would be fantastic to include your insights. If you’re interested, I’d appreciate your thoughts on the following questions (short responses are perfect):
– Question 1?
– Question 2?
– Question 3?

Thank you for considering this. Your expertise would add incredible value to the article. 

Looking forward to your response!

Best regards,
{{Your Name}}

Best Practices for Writing a High-Impact Marketing Email

✅ Write an irresistible subject line – Your email won’t work if it never gets opened. Make it clear, intriguing, and value-driven.
✅ Personalize your content – Use the recipient’s name, reference past interactions, or segment your audience for a more tailored experience.
✅ Keep it concise & engaging – Nobody likes long-winded emails. Get to the point while keeping a conversational tone.
✅ Include a clear call to action (CTA) – Whether it’s signing up for a webinar, making a purchase, or downloading a resource, guide the reader to the next step.
✅ Make it visually appealing – Use formatting, images, and bullet points to enhance readability and engagement.
✅ Test and optimize – A/B test different subject lines, CTAs, and email copy to see what resonates best with your audience.

A great email is only as effective as the strategy behind it. Test different templates, personalize them for your audience, and analyze performance metrics to refine your approach.

Use an advanced email automation tool like SmartReach.io to personalize your emails at scale, automate follow-ups, and track engagement for better results.

Now, it’s time to put these templates to work! Pick the one that fits your marketing goal, customize it, and start driving better engagement today.