Upasana

Upasana

How to Increase Email Open Rate for Cold Email Outreach?

How to Increase Email Open Rate for Cold Email Outreach?

Email open rate is one of the important metrics which determines the success of a campaign. A good email open rate would be somewhere between 25-38% as per the industry standard. Around 73% of millennials prefer to be contacted through…

Importance of Using GIFs in Sales & Marketing Emails 

Emails are one of the best forms of content for sales conversion and inserting a GIF in your emails can make it even more interesting and engaging. Emails can be sent to your customers/prospects from a marketing or sales automation…

Best Outreach Competitors & Alternatives

Top 7 Outreach Alternatives & Competitors

Don’t want to break your bank for scaling up your sales outreach? There are so many Outreach competitors that can help you reach your target audience and grow your business that too on budget. You see the primary goal of…

Strategies for Lead Generation in Digital Marketing

lead generation strategies

Are you up-to-date on various strategies for lead generation in digital marketing? You must be aware of most of the lead generation strategies. This brings me to my next set of questions: Do you or your team generate high-quality leads?…