{"id":6,"name":"Lance DSouza","url":"","description":"Lancelot Dsouza is a seasoned marketing strategist and the Chief Marketing Officer at SmartReach.io & dialnote.com. With over 25 years of experience across the BFSI, Digital Media, and SaaS sectors, Lancelot specializes in scaling businesses through data-driven growth marketing, sales development and strategic brand positioning. Before joining SmartReach, he spent almost a decade at the Times Group (Bennett Coleman and Co. Ltd.) as Chief Business Officer - CouponDunia, where he led high-impact initiatives in one of the world's largest media conglomerates. His career is rooted in foundational roles at global institutions including ICICI Bank, Standard Chartered, and Citigroup. Lancelot holds a PGDMM in Marketing from NMIMS, Mumbai, and is a recognized voice on cold outreach automation, customer service, lead generation, and growth marketing.","link":"https:\/\/smartreach.io\/blog\/author\/lance\/","slug":"lance","avatar_urls":{"24":"https:\/\/secure.gravatar.com\/avatar\/abfc3b91a5f8f0cdd759224b5bf82b4cf65d16f7ed8f4b90ea6bc14a8d2a862c?s=24&d=mm&r=g","48":"https:\/\/secure.gravatar.com\/avatar\/abfc3b91a5f8f0cdd759224b5bf82b4cf65d16f7ed8f4b90ea6bc14a8d2a862c?s=48&d=mm&r=g","96":"https:\/\/secure.gravatar.com\/avatar\/abfc3b91a5f8f0cdd759224b5bf82b4cf65d16f7ed8f4b90ea6bc14a8d2a862c?s=96&d=mm&r=g"},"meta":[],"_links":{"self":[{"href":"https:\/\/smartreach.io\/blog\/wp-json\/wp\/v2\/users\/6","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/smartreach.io\/blog\/wp-json\/wp\/v2\/users"}]}}