Lancelot
The practice of collaboration is one of the most powerful marketing strategies in the 21st century. Brands are increasingly collaborating and promoting one another. You can increase your chances of securing a...
Iqra MustafaWhy Do Emails Bounce, and How To Lower Email Bounce Rate?
Introduction A beautifully crafted email can do wonders for a business trying to get new leads or clients. There have been countless success stories of companies or businesses that made record sales following a...
UpasanaHow do You Politely Remind Someone to Reply to Your Email
Introduction As a sales representative, your job is to maintain a functioning relationship with your leads or prospects. Your email response rate determines the degree of success of your cold email outreach campaign...
How to Increase Email Reply Rate for Cold Email Outreach?
Email is one of the most effective ways of communication and outreach, especially for small and medium businesses. With the number of email users growing to 4.6 billion by 2025, it is clear why keeping track of and...
6 Best LinkedIn Prospecting Strategies
Introduction LinkedIn is an ocean of opportunities for B2B Sales. It has more than 800 million making it an effective platform for capturing leads. There are two types of professionals on LinkedIn. The first type of...
Leads Not Converting to Paid Customers? Key Strategies to Increase Conversions
Introduction You have created an ideal customer profile, the people or the leads who are the right fit for your product or service. The leads who have matched the buyer persona and customer profile are your qualified...
How to Reduce Email Bounce Rate for Cold Email Outreach?
Cold email outreach to date is one of the most effective and profitable ways for businesses to generate a healthy sales pipeline. Prospecting, writing excellent email content, and creating the perfect campaign takes a...
How to Increase Email Open Rate for Cold Email Outreach?
Email open rate is one of the important metrics which determines the success of a campaign. A good email open rate would be somewhere between 17-28% as per the industry standard. Around 73% of millennials prefer to be...
Best Cold Email Subject Lines for B2B Sales Outreach
Email outreach has always been and still is one of the most powerful forms of outreach for businesses. There are many ways to improve your email outreach campaign in order to convert cold leads to sales-qualified leads...
Sales Development – Why Is It Important? What Role Do SDRs Play In It?
So finally you’ve reached this article! Most likely you have been trying to learn more about sales development. In web 2.0, post the dot-com bubble, businesses got access to unlimited sources of knowledge and...
Email Marketing Metrics: Do Email Open Rates Matter More Than Others?
Checking business emails is one of the first things that come to one’s mind when starting work or a day at the office. Email marketing is one of the initial touchpoints in the prospect’s decision-making process...
Black Friday 2022 Deals For Software (SaaS) Tools.
Black Friday is the most awaited time of the year when huge discounts are being offered. Making the most of the Black Friday Offers (2022): Deciding on the product and service which is required for the company...
